The Book: Raindance
The Business Development Guide Book for Lawyers
It’s the A-Z How to Guide to enable you to raise your profile, attract more clients and take your practice to the next level. It has been cultivated over the last six years from our coaching program. It includes all the tips Gary offers his clients in his one-to-one coaching sessions. It includes a business plan template. A guide to our proprietary four-step process to relationship building and business development. And everything else you need to know to create and maintain a successful practice.
If you would like to be one of the first lawyers in Canada to get a copy, send an email to book@ontraccoach.com to reserve one now. There is no obligation. We simply want to give you the opportunity to be first, before your competition. It’s due out in July from Carswell. As soon as we receive information about ordering and purchasing we will contact you.
Read the foreword to the book.
“I met Gary Mitchell at a time of crossroads in my legal practice. After ten years I had achieved “success”: partnership, loyal clients and a reasonable pay-cheque at a downtown Vancouver law firm. However, I held an ambition to grow my practice further into something special.
Misguided attempts on my own or guided by “legal marketing” experts had led only to frustration.So I conducted my own search for an individual that had the aptitude, skills and mindset I needed to get me on track. After interviewing a number of candidates, I chose Gary.There is no doubt he was the right choice.
He brought three characteristics to our relationship that were vital to achieving success:his entrepreneurial experience brought a perspective to my efforts that I had not previously known; his knowledge of the legal services marketplace allowed us to develop a focused strategic plan; and his tenacity created an environment for ensuring follow-through.
As a result of my work with Gary, not only did my practice grow, so did my enjoyment of practising. I was now engaged not simply in advising my clients; I was building my own business.
More than five years have passed since Gary and I first began working together. My practice is now far larger, diverse, profitable and—most importantly—more enjoyable than I could have imagined.
All the pieces of Gary’s business development approach are found in his ON TRAC coaching program. This book guides you through the same steps, concepts and ideas that Gary worked through with me and his other many clients.
If you are unable to work with Gary or one of his team of coaches, then this book will provide you with the information you need to effectively focus your business development efforts.
Follow the steps outlined here with the same amount of energy and focus that Gary put into creating them and there is no doubt in my mind you will achieve your goals.”
-Christopher Rusnak, Partner, Harper Grey LLP, Vancouver, Canada
Ready to take your practice to the next level? Get the book now before your competition does.
